Success secrets 2
2. Competence: To be truly successful and happy, you must be very good at what you do. You must resolve to join the top 10 percent in your field. You must make excellent performance of the business task your primary goal and then dedicate all your energies to doing quality work and offering quality products and services.
To be successful in business, according to Jim Collins, author of Good to Great: Why Some Companies Make the Leap . . . and Others Don’t, you must find a field that satisfies three requirements. First, it must be something for which you have a passion-something you really believe in and love to do. Second, it must be an area where you have the potential to be the best, to be better than 90 percent of the people in that field. Third, it must involve a product or service that can be profitable and enable you to achieve all your financial goals.
According to the Harvard Business School, the most valuable asset a company can develop is its reputation. Your reputation is defined as “how you are known to your customers.” And the most important reputation you can have revolves around the quality of the products and services you offer and the quality of the people who deliver those services and interact with those customers.